News

As featured in…

You may have seen Zoe’s face appear in some new places over the past few months. If you’ve missed it, we thought we would share them with you.

Zoe featured in the latest PharmaTimes magazine (page 23) writing about the need for the pharma industry to become a partner to the NHS and the importance of this re-positioning in the context of the changing NHS.

You may also have spotted an opinion piece from Zoe in PR Week. This focused on the challenge health data and tech companies face standing out from the crowd while building credibility in the health sector at a time when tech and data are regularly making headlines for the wrong reasons.

We’ll be running a series of breakfasts over the coming months where we can dig into these issues and more besides, if you’d like to join us please email events@zpb-associates.com. If you can’t wait until then, please get in touch to find out more about ZPB and how we can help you navigate the complex health and care system.