Creating a simple brand story

Brand strategy

Our research with customers and our clients led to a bold restructure, with three companies joining forces to become one brand

  • Our market and customer insight and a series of workshops resulted in a bold brand strategy that brought Wellards, Binley’s and NHiS together
  • The strategic outputs formed the building blocks for the brand identity, stakeholder message and collateral development

Creative outputs

  • ZPB created a brand design and website that builds on the heritage of the three companies and future proofs the company.
  • To build the website we held UX workshops to define and categorise the content
  • The strategic outputs formed the building blocks for the brand identity, stakeholder message and collateral development

Can ZPB help your organisation with brand strategy and design? Get in touch with Gita Mendis to find out what we can do for you. gita.mendis@zpb-associates.com

What we do