The 4 P’s of marketing reimagined for the NHS
By Rachel Allan, Delivery Director, ZPB Associates Some years ago, when I worked in central government, a newly-fledged civil servant who...
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- May 31, 2017
- 2 min
STPs – not sticky toffee puddings
By Rachel Allan, senior account director, ZPB STPs – Sustainability and Transformation plans (or partnerships) are the initiative du...
- Jul 4, 2016
- 2 min
Health tech SME looking to access the NHS? 10 tips from an evening with 10 Digital Ladies
Thursday night saw the gathering of innovators, entrepreneurs, inventors and product developers at the 10 Digital Ladies in Healthtech...
- Apr 7, 2016
- 3 min
In conversation with Bob Wachter – the digital doctor
The New York Times best selling author needs no introduction in the world of digital health, but for those of you who have been living in...
- Jul 13, 2015
- 4 min
Accessing the NHS for health tech SMEs
By Zoe Bedford There’s no money. The market is prone to political interference. There are sudden and often unclear changes in the...
- Nov 10, 2014
- 2 min
How to get your tech innovation adopted by the NHS
Anyone seen a revolution? According to the rhetoric from NHS leaders, there’s a revolution going on in health technology. But far from...
- Oct 23, 2014
- 2 min
Our thoughts on the NHS Five Year Forward View
By Alex Kafetz Over the years the NHS has been used to strategies, plans and even a couple of roadmaps, but today gets its first forward...
- Aug 22, 2014
- 1 min
The Fringe is back
If you were one of the hardy health sector professionals braving the March rain for ZPB’s Expo run at the NHS Innovation Expo this year,...
- Jun 26, 2014
- 2 min
Is the NHS broken? If so, who should fix it?
Is the NHS broken? If so, who should fix it? These are the questions being asked in policy-making circles right now after four recent...
- May 30, 2014
- 1 min
ZPB wins tender to support the national network of AHSNs
ZPB has recently taken up a new role managing the so-called network of networks – the collective name for the fifteen Academic Health...
- Apr 23, 2014
- 1 min
Spring brings new projects and team expansion
We’re delighted to announce five new projects, which we’ll be working on through the spring and summer. Continuing our ambition to help...
- Mar 18, 2014
- 1 min
Health 2.0 Europe London 2014 conference dates announced
One for the diaries: Health tech conference Health 2.0 Europe has announced that the next conference will be in London on November...
- Jan 15, 2014
- 2 min
The Point of Care Foundation launches with ZPB report
By Hilary Rowell, Director This evening the inimitable Jocelyn Cornwell formally launches a new independent charity, The Point of Care...
- Dec 12, 2013
- 2 min
Signposting great care
Austerity and mortality were the twin tracks taken by this year’s Dr Foster Hospital Guide, which was once again edited by Alex Kafetz...
- Dec 11, 2013
- 1 min
All in a week’s work
Monday: the inaugural ‘Not the Healthcare Awards’ for the Cambridge Health Network, involving over 100 of healthcare’s finest in their...
- Dec 5, 2013
- 2 min
NHS England’s market making day
The tech fund will happen and successful NHS trusts will have a busy Christmas and New Year period. This was the assurance given by NHS...
- Nov 21, 2013
- 2 min
The Health 2.0 movement is in full swing
We’re feeling pretty inspired this week after seeing the latest in mobile tech and apps being showcased at the Health 2.0 Europe...
- Oct 24, 2013
- 2 min
Finishing what he helped to start
By Hilary Rowell, director, ZPB What a warm welcome Simon Stevens has received from the twitterati – so far. There’s still plenty of time...
- Aug 5, 2013
- 2 min
Bets are on for the new NHS Chief Executive
If you like an occasional flutter but are fed up with the usuals bets on Royal Baby names, horses or of course the latest Dr Who, you...
- Jul 26, 2013
- 1 min
A call for ‘plain speaking’ about poor NHS care
Roger Taylor from Dr Foster Intelligence was recently featured on the BBC Health news website, writing on the changing culture around the...
- Jul 25, 2013
- 2 min
What would the NHS look like if it were run by Tesco?
Trust, values, loyalty, courage, act, balance, simple, lean, compete and truth – the ten words that guide successful management according...
- Jul 1, 2013
- 1 min
An alternative guide to the new NHS in England
The NHS can, at times, be a complicated and confusing organisation, particularly when there are large structural changes like those that...
- Nov 8, 2012
- 1 min
Partnerships for Healthy Outcomes
After eight months of work, Tuesday evening saw the launch of our major new report that investigates how the NHS and private sector can...
- Oct 23, 2012
- 1 min
Tim Kelsey reveals his plans at exclusive CHN event
Last night saw the beginning of the exciting ZPB – CHN partnership, with the much anticipated exclusive Tim Kelsey event – “Making the...
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