Reaching 18 million consumers and health professionals with strategic PR
Read our latest case study which captures our strategic PR work for Aktiia, a clinical-grade wearable device. Our work reached over 18...
- 6 days ago
- 5 min
This week's Friday Five: 2/12/22
New prostate cancer drug fast-tracked by NHS The prostate cancer drug darolutamide is to be fast-tracked by the NHS following post-Brexit...
- Nov 25
- 1 min
PM Society Winners’ Showcase: ZPB Associates & SE London ICS
It was a privilege to present at the Royal Society of Medicine last week at the Digital Awards Winners’ showcase. It was also interesting...
- Nov 25
- 4 min
This week's Friday Five: 25/11/22
Only 20% of trusts have met digitisation targets Last week, NHS England highlighted that with their best estimate only 20% of NHS trusts...
- Nov 21
- 3 min
Partnership between industry and the NHS – how should it work?
Earlier this month, we held a roundtable for industry, tech and NHS facilitated by Zoe Bedford, CEO, ZPB Associates and led by Professor...
- Nov 18
- 3 min
This week's Friday Five: 18/11/22
Steve Barclay outlines his priorities for the NHS This week, Steve Barclay, Secretary of State for Health and Social Care delivered a...
- Nov 11
- 3 min
This week's Friday Five: 11/11/22
NICE approves new breast cancer treatment for NHS patients Pembrolizumab, a new immunotherapy for triple-negative breast cancer (TNBC),...
- Nov 4
- 4 min
This week's Friday five: 04/11/22
Compound from hallucinogenic mushrooms found to treat depression Psilocybin, a compound derived from hallucinogenic mushrooms has been...
- Oct 28
- 3 min
This week's Friday Five: 28/10/22
Health and Social Care Committee publish future of general practice report This week the Health and Social Care Committee published its...
- Oct 21
- 4 min
This week's Friday Five: 21/10/22
Ethnic minorities experience more barriers to cancer diagnosis Results from a recent survey of cancer patients showed that primary care...
- Oct 14
- 3 min
This week's Friday Five: 14/10/22
Digital mental health tools to be regulated by NICE and the MHRA £1.8m has been allocated to explore the regulation of digital mental...
- Oct 7
- 3 min
This week's Friday Five: 7/10/22
First rapid diagnostic centres for cancer open in Wales This week, Wales became the first region of the UK to open rapid diagnostic...
- Sep 30
- 3 min
This week's Friday Five: 30/9/22
Existing cholesterol drug slows tumour growth in prostate cancer Results from a clinical trial of 12 cancer patients in Scotland found...
- Sep 23
- 3 min
This week's Friday Five: 23/9/22
Health and Social Care secretary announces 'Our plan for patients' This week, Thérèse Coffey announced the government's latest plans for...
- Sep 20
- 1 min
Updating our value proposition
We've recently refreshed our branding and website. This has prompted us to pause and reflect on our vision, purpose and values. How you...
- Sep 20
- 1 min
Our Vaccine Facts campaign awarded at PM Society Digital Awards
Last Thursday, our digital campaign and website for the Vaccine Facts campaign won the Gold award at the PM Society Digital awards in the...
- Sep 16
- 3 min
This week’s Friday Five: 16/9/22
Air pollution is putting healthy teenagers at risk of irregular heartbeats, study finds In the first major study of the impact of air...
- Sep 15
- 1 min
ZPB listed as one of 10 Most Trusted Healthcare Marketing Agencies to Watch Out for 2022
Insights Care, a global healthcare solutions platform that provides expert insights and entrepreneurial stories of professionals driving...
- Sep 14
- 2 min
Looking after our team
We want ZPB to be the best place to work in healthcare communications which is why every year we get the whole team together to talk...
- Sep 1
- 3 min
This week’s Friday Five: 2/9/22
Services remain affected weeks after NHS cyber attack A ransomware attack on software provider Advanced has led to weeks of disruption...
- Aug 30
- 2 min
Meet the new team members
It’s an exciting time at ZPB as we continue to grow, and we’ve recently welcomed three new members to the team. Today we are introducing...
- Aug 26
- 3 min
This week's Friday Five: 26/8/22
At-home medical abortions made permanent in England and Wales Those under 10 weeks pregnant will be able to access pills needed for...
- Aug 19
- 3 min
This week's Friday Five: 19/8/22
Research highlights stark variation in health outcomes across different regions of the UK A new study by The Health Foundation has...
- Aug 12
- 3 min
This week's Friday Five: 12/8/22
90% of NHS dentists not accepting new patients New research by the BBC has found that 9/10 NHS dental practices are not accepting new...