My three month sabbatical to Sri Lanka
by Gita Mendis Last year ZPB introduced a new company benefit for long-term employees of a three month paid sabbatical. It couldn’t have...
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- Oct 24
- 4 min
Healthcare from the inside out: why patient experience is at the heart of everything we do
by Hannah Ingham Having worked in healthcare for over a decade, I’d like to think I know a thing or two about the sector – the pressures,...
- Sep 21
- 2 min
The power of insight-led approaches
by Matt Digby Everyone wants to do ‘insight-led’ work. But ‘insight’ gets thrown into every presentation, award entry or white paper,...
- Sep 18
- 3 min
Meet our new team members
This month we have welcomed three new members to the ZPB team: Izzy, Saryona and Maliha (left to right). Maliha and Izzy have joined as...
- Sep 11
- 3 min
Applying commercial marketing principles to public health issues is not new news
by Rachel Allan Applying commercial marketing principles to public health issues is not new – indeed we used to call it social marketing...
- Aug 2
- 2 min
ZPB announced as winners at the 2023 DataComms Awards
ZPB Associates was shortlisted as finalists for two separate categories, ‘Best Data Insight from an Integrated Campaign’ and ‘Best...
- Jun 19
- 2 min
I’ve been at ZPB for six months now – what have I learned?
by Carwyn Jones I joined ZPB because the business is really very interesting. It has "magic dust". It’s been six months now. So, what...
- May 9
- 4 min
New Brazilian health scheme improves the health of one of the UK’s most deprived neighbourhoods
A new scheme, inspired by a successful long-standing health initiative in Brazil, is improving the health and wellbeing of residents of...
- May 5
- 4 min
This week's Friday Five: 5/5/23
New Alzheimer's drug reduces cognitive decline by 35% According to late-stage trial results a new Alzheimer's drug called Donanemab,...
- May 4
- 1 min
Using insight to increase share of voice in a crowded market
CHS Healthcare (part of Acacium Group), partner with the NHS and social care to deliver innovative patient flow and pathway solutions...
- May 4
- 1 min
Using national media to increase access to sexual health testing
Leading provider of remote sexual health testing, Preventx, wanted us to deliver a media campaign that would create awareness of a...
- Apr 21
- 4 min
This week's Friday Five: 21/4/23
MPs condemn failure to address racial inequalities in maternal health MPs have condemned the work of ministers, who they argue have done...
- Apr 14
- 4 min
This week's Friday Five: 14/4/23
Around one in five calls to NHS 111 in England are cancelled An analysis by the Liberal Democrats reveals that in the last 12 months...
- Apr 13
- 3 min
5 ways to drive digital transformation across the NHS – ensuring improvement in patient outcomes
Digital transformation is a key element in transforming healthcare. Particularly where it can generate efficiencies and improved health...
- Mar 31
- 4 min
This Week's Friday Five 31/3/23
Public satisfaction with the NHS is at a record low The long-running British Social Attitudes survey finds that public satisfaction with...
- Mar 24
- 4 min
This week's Friday Five: 24/3/23
New NHS care centres for pregnant women Pregnant women across the UK will now have access to speciality medical care centres providing...
- Mar 17
- 3 min
This week's Friday Five 17/03/23
New funding to help develop innovative medications The HM Treasury has announced that the Medicines and Healthcare products Regulatory...
- Mar 6
- 3 min
How the NHS and industry can join forces with data to save lives
The NHS and industry are often "problematic partners". The relationship between both parties has often been challenging with the NHS a...
- Mar 3
- 4 min
This week's Friday Five: 3/3/23
New research finds NHS COVID-19 app saved thousands of lives Research from the University of Oxford and Warwick evaluated the...
- Feb 24
- 4 min
This week's Friday Five: 24/2/23
People on mental health waiting lists told not to turn to chatbots People awaiting mental health treatment have been warned not to talk...
- Feb 17
- 4 min
This week's Friday Five: 17/2/23
More people are not collecting medications because of prescription costs Findings from a survey of 269 pharmacies in England have shown...
- Feb 15
- 2 min
How partnering with digital health providers can improve the delivery of GP video consultations
ZPB Associates runs the Directorate for the Digital Healthcare Council (DHC), a trade body for digital health and social care companies....
- Feb 10
- 4 min
This week's Friday Five: 10/2/23
New test to preserve babies hearing approved by NHS A new test is to become available through the NHS to help preserve the hearing of...
- Feb 3
- 4 min
This week's Friday Five: 03/2/23
88,000 hospital appointments have been cancelled over the last 7 weeks Following industrial action by nurses and ambulance workers,...
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