healthcare PR | ZPB

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Making the headlines during a busy news period

Making the headlines during a busy news period

Making the headlines during a busy news period

Recent PR campaigns have seen 78 articles in a busy news agenda

Jul 91 min read

video explaining the frontlog - a data-led news story that revealed that three million people are waiting for their very first clinical contact after referral by a GP.

video explaining the frontlog - a data-led news story that revealed that three million people are waiting for their very first clinical contact after referral by a GP.

Frontlog to front page: a data-led news story

We coined this group 'frontlog', standing in contrast to the 'backlog' narrative that had previously dominated public discourse.

Nov 18, 20254 min read

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