Hannah is a Senior Account Director at ZPB, helping clients to develop and deliver impactful campaigns which really get the most out of their communications activity.
Hannah joined ZPB from the Media and PR team at Macmillan Cancer Support, one of the UK’s biggest charities and a much-loved national brand. There, she led several impactful campaigns advocating for people living with cancer, and liaised with national media on a daily basis. Prior to this, she worked in healthcare communications agencies servicing mainly pharmaceutical clients, where she honed her skills in account handling and communicating complex clinical information. She has also worked within the NHS with a focus on commissioning.
Hannah’s experience across the public, private and charity sectors gives her a unique insight into the complex healthcare landscape in the UK. She is passionate about developing communications strategies that deliver impact as well as headlines, making a tangible difference to the lives of patients and healthcare professionals. In order to do this, she believes insight should be at the heart of everything we do, and she prides herself on developing campaigns which are strategic and evidence-led.
When she’s not working Hannah can usually be found enjoying the great outdoors: running in the woods, digging on her allotment or just relaxing in the park.