This month we have welcomed Tiya and Kirstie to the ZPB team! Tiya joins ZPB as an Account Executive and Kirstie joins ZPB as a Senior...

What do Amazon, a remote sexual health testing provider and a centre for reproductive health have in common? They are all, by their own...

by Gita Mendis Like others, at ZPB, this year we’re back in the office three days a week. I for one am glad to see the back of my...

by Ed Grunill We’ve all been there. The client meeting. Ready to hammer out a detailed channel plan to meet your audience where they are....

This month we have welcomed Taylor to the ZPB team! Taylor joins ZPB as a Senior Consultant. As part of our research and insights team,...

by Rachel Allan Winter nights are closing in and as we plunge into the Christmas season, let's spare a thought for all the marketing...

by Gita Mendis Last year ZPB introduced a new company benefit for long-term employees of a three month paid sabbatical. It couldn’t have...

by Hannah Ingham Having worked in healthcare for over a decade, I’d like to think I know a thing or two about the sector – the pressures,...

by Matt Digby Everyone wants to do ‘insight-led’ work. But ‘insight’ gets thrown into every presentation, award entry or white paper,...

This month we have welcomed three new members to the ZPB team: Izzy , Saryona and Maliha (left to right). Maliha and Izzy have joined as...

by Rachel Allan Applying commercial marketing principles to public health issues is not new – indeed we used to call it social marketing...

ZPB Associates was shortlisted as finalists for two separate categories, ‘Best Data Insight from an Integrated Campaign’ and ‘Best...

A new scheme, inspired by a successful long-standing health initiative in Brazil, is improving the health and wellbeing of residents of...

CHS Healthcare (part of Acacium Group), partner with the NHS and social care to deliver innovative patient flow and pathway solutions...

Leading provider of remote sexual health testing, Preventx, wanted us to deliver a media campaign that would create awareness of a...

Digital transformation is a key element in transforming healthcare. Particularly where it can generate efficiencies and improved health...

The NHS and industry are often "problematic partners". The relationship between both parties has often been challenging with the NHS a...

ZPB Associates runs the Directorate for the Digital Healthcare Council (DHC), a trade body for digital health and social care companies....

ZPB’s aim has always been to increase collaboration, accelerate innovation and transform healthcare. We don't believe any one sector or...

The NHS is under huge pressure right now and increasingly looking to the private sector for solutions to support unprecedented demand and...

Read our latest case study which captures our strategic PR work for Aktiia, a clinical-grade wearable device. Our work reached over 18...

It was a privilege to present at the Royal Society of Medicine last week at the Digital Awards Winners’ showcase. It was also interesting...

Last Thursday, our digital campaign and website for the Vaccine Facts campaign won the Gold award at the PM Society Digital awards in the...

Insights Care, a global healthcare solutions platform that provides expert insights and entrepreneurial stories of professionals driving...